Introduction

Taking The Next Step

Professional Business Consultants, Executive Officers and Training & Development Managers will always be limited in terms of what they can realistically earn and achieve, by the time that they personally have available. Most consultants and employees are paid by the hour. To achieve financial independence, we all need to productize what it is that we do. By developing a tangible product, such as a business process, software, or a corporate training program, clients and employers will be able to measure value based upon the product itself and not the time that it takes to implement it. Thus, this significantly increases our earning potential and our ability to deliver greater service value to our clients and employers. It also enables us to manage much larger portfolios of clients, moving away from project-orientated services or clients merely outsourcing to us and therefore minimizing risk. In short, it provides the opportunity for Professional Business Consultants, Executive Officers and Training & Development Managers to take the next step towards becoming a Business Entrepreneur. Welcome to the Appleton Greene Certified Learning Provider (CLP) program.

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Certified Learning Provider (CLP)

The Certified Learning Provider (CLP) program only costs USD$8k and Learning Providers can earn between USD$300k annually with one Unique Program Proposition (UPP) and USD$3m annually with 10 corporate training programs. This is achieved by developing and implementing corporate training programs which incorporate Unique Program Propositions (UPP) that are based upon a Learning Provider’s own skills, experience, interests and methodologies. Appleton Greene is therefore looking to identify individuals who have the knowledge, the vision, the ambition, the confidence, the integrity and the commitment required in order to succeed. If you feel that you have an idea for one or more corporate training programs that are worth developing, then Appleton Greene can help you to develop them and to establish them within specific markets, industry sectors and geographical locations.

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Business Opportunity

This is not an employment opportunity. It is a business opportunity specifically designed for independent entrepreneurs who see themselves primarily as a corporate trainer, mentor, or consultant. It represents a unique opportunity for a select number of people-orientated candidates to become an Appleton Greene Certified Learning Provider (CLP) and to develop their own unique corporate training programs, based upon their own personal skills and experience. Clients and a sustainable corporate training business are achieved through the Certified Learning Provider’s professional association with Appleton Greene. No business development activity is required by Learning Providers, indeed a portfolio of clients is developed and established during the program by Appleton Greene. Establishing a portfolio of clients is an integral part of the program, as such an individual cannot qualify as a Certified Learning Provider (CLP) unless a portfolio of 10 clients has been established with 1 Unique Program proposition (UPP), each committing to a fixed 1-4 year contractual agreement. There is no need to resign from your current employer or clients. It only takes between 294 and 1,158 hours to become a qualified Certified Learning Provider (CLP). This can be achieved by contributing from as little as 6 hours per day over 4 days per month. You can continue working for your current clients or employers and then make the transition to operating as an Appleton Greene Certified Learning Provider (CLP) when you have established a portfolio of clients, thus minimizing risk.

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Appleton Greene

Appleton Greene is a niche corporate training provider, operating on a global scale. We specialize in the provision of standard and bespoke training programs for corporate clients, which are all process-driven and which are implemented and supported over a sustainable period of time. We service clients in most international locations. Appleton Greene trades from offices located in New York, George Town, Geneva and London, but operates as virtually as possible and has hundreds of independent Learning Providers, Consultants and Support Staff, located within most major cities worldwide, including emerging markets, all working remotely via Appleton Greene cloud servers. Our approach to global localization enables us to provide clients with a truly international service with that all important personal touch. Appleton Greene corporate training programs can be provided virtually or locally and they are all unique in that they each individually focus upon a specific business function. Programs are implemented over a sustainable period of time and professional support is consistently provided by qualified learning providers and specialist consultants. Please Click Here for further information.

Appleton Greene has an excellent global team of qualified, experienced and intuitive people, including consultants, professors, learning providers and service support assistants. Our consultants are located all over the world and have specialist knowledge relating to their service subjects, individual commercial locations and industry sectors. Our accredited learning providers develop and implement standard and bespoke corporate training programs based upon their own skills, knowledge and experience and outsource to our consultants as and when they need to. We employ departmental service support assistants who work within our customer service, finance, marketing, human resource, technology, legal, management and operations departments. We also outsource to independent third party consultants and consulting companies as and when it is deemed necessary. Appleton Greene has an international central call center located in New York and serviced offices located in New York, Geneva and London. Our registered head office is located in the Cayman Islands. The majority of our consultants, learning providers and service support assistants work remotely from a variety of different international locations using the Appleton Greene Cloud Server, indeed we have consultants, learning providers and service support assistants located within most major cities worldwide. Please Click Here for further information.

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Resources

Appleton Greene currently has 750+ Learning Providers, and 500+ Associate, Executive and Senior Consultants, servicing 7,500+ client companies worldwide and having access to millions of corporate training and consultancy decision-makers within the Appleton Greene Global Client Network (GKN). Appleton Greene evaluates and selects a maximum of 50 new Learning Providers worldwide in each calendar year and positions are therefore available by invitation only. Appleton Greene is primarily a corporate training provider, specializing in the provision of both standard and bespoke programs to client companies which focus upon business process improvement. We have an extensive portfolio of corporate programs available to clients, which are developed and implemented by hundreds of Appleton Greene Certified Learning Providers (CLP). These programs incorporate participation from a wide variety of Appleton Greene Accredited Consultants, who each bring their own individual experience relating to the specific business and service skills which they have, the industry sectors they have worked within and the geographical locations where they have commercial knowledge. If additional expert knowledge is required then our Learning Providers have access to an international network of Appleton Greene Accredited Consultants, with a variety of different industry sector experience and geographical experience, located within most major cities worldwide. If you have a broad idea about the type of training program that you would ideally like to develop, then Appleton Greene has the experience, processes and resources to enable you to develop it and to establish your program within its own clearly defined niche market.

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Is (CLP) right for you?

If the Certified Learning Provider (CLP) program is right for you, then you will instantly recognize this when reading through the (CLP) Candidate Information Guide. (CLP) tends to be rather like a light coming on for the right candidates, probably because the program objectives are so specific. The Certified Learning Provider (CLP) program is not for everyone however and if you do not understand the content provided within the Candidate Information Guide, or if you do not feel engaged by it, then you can probably assume that the Certified Learning Provider (CLP) program is probably not for you. In order to establish whether this is the case, we strongly recommend that you take the time to peruse through the (CLP) Candidate Information Guide very carefully. You will then be able to establish for yourself whether the light is on. There are also hundreds of testimonials available online from clients and learning providers that will help you and you should therefore take time to peruse through these. If you are interested in being considered for a position as an Appleton Greene Certified Learning Provider (CLP), then you will need to complete a (CLP) Application Form before the designated closing date for applications for this year.

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Entrepreneurs

Intuitive Entrepreneurs

Appleton Greene Certified Learning Providers (CLP) are exceptionally intuitive people. Academically, they will ordinarily have achieved an MBA or a business-related Masters degree. Commercially, they will already have had at least 10 years executive business experience, corporate training experience, or consulting experience and they will also be independent by nature. They will already be earning in excess of USD$150k annually. They will have a strong desire to succeed and will be prepared to work hard in order to achieve their goals. They will be confident in their own abilities and will primarily see themselves as a people person, a trainer, mentor, or consultant and will recognize that what they personally find most rewarding is empowering, motivating and knowledge sharing. They will also be perfectionists in terms of the quality of their work and what they do. Most of all, they are entrepreneurs who will recognize that by productizing what they do, they are able to provide a much more tangible service offering to their clients and can earn a considerably higher income personally as a result. This is because their clients’ key performance indicators will relate specifically to the training products provided, rather than charging for their time, advice, or opinions. In many cases, Appleton Greene Certified Learning Providers (CLP) will have already consulted independently and will have learned the hard way that in order to succeed, they will need to productize what they offer their clients, in order to ensure that their business is viable over a sustainable period of time. In some cases, Appleton Greene Learning Providers will have never consulted before, but will have obtained enough managerial experience to recognize that they are more intuitive, innovative and ambitious than their peers. Ultimately there will be a strong personal desire and common goal to be in control of their own destiny, to achieve a better work-life balance and to free themselves from the restraints of traditional employment.

Does this sound like you?

If the answer to this question is YES, then the Certified Learning Provider (CLP) is likely to be right for you.

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The problem with being paid for your time

Professional Business Consultants, Executive Officers and Training & Development Managers will always be limited in terms of what they can realistically earn and achieve, by the time that they personally have available. Most consultants and employees are paid by the hour. To achieve financial independence, we all need to productize what it is that we do. By developing a tangible product, such as a business process, software, or training program, clients and employers will measure value based upon the product itself and not the time that it takes to implement it. Thus, it significantly increases our earning potential and our ability to deliver greater service value to our clients and employers. It also enables us manage much larger portfolios of clients, moving away from project-orientated services or clients merely outsourcing to us and therefore minimizing risk. In short, it provides the opportunity for Professional Business Consultants and Executive Officers and Managers to take the next step into becoming a Business Entrepreneur. Welcome to the Appleton Greene Certified Learning Provider (CLP) program.

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Why clients prefer to purchase products rather than time

The reality is that nobody likes buying time. Whether we are employing the services of professional consultants, accountants, lawyers, financial or tax experts, it is always difficult to understand what we are actually being asked to buy and how the service will actually work in practice. In all cases we are required to take an enormous leap of faith in the professional that we have chosen and such decisions are usually based upon recommendation, reputation, or simply necessity. In most cases we are disappointed afterwards because our perception of the service value is always too high. In the case of project-related consulting services, clients and employers are simply outsourcing to these consultants in much the same way as they would an internal employee. So, while many individuals opt for a career in consulting, because they perceive they will be in more control over their own destiny and be able to enjoy a healthier work-life balance, the reality is that they simply end up working as external employees. Ultimately if we charge for our time, then what we can earn will always be limited by the time that we have available and the standard rates per hour charged by our competitors with similar skills and experience.

We all prefer buying products, because we can actually see what we are being asked to buy. We can review it in detail before making any decision and it is much easier to measure value. Hence, the decision-making process for clients is much easier and we do not have to waste time attending free consultation meetings, putting lengthy proposals together, trying to explain our services in such a way that clients and employers will understand them and then trying to convince them to buy. Clients need to be able to see and understand precisely what they are being asked to buy and how the service works in practice. The more information that we can provide them with the better, it just makes the business development process so much easier.

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Corporate training programs

At Appleton Greene, the products that we develop are corporate training programs. We try to provide clients and employers with a wide variety of standard and bespoke training programs and this is why we look to identify Learning Providers with strong Unique Program Propositions (UPP). In order to achieve this, we simply identify the core skills, experience, interests, passions and methodologies of each individual Learning Provider and then package these in such a way as clients and employers would recognize a strong (UPP). This (UPP) then needs to satisfy what they consider to be their Key Corporate Objectives (KCO). If we achieve this match then we have achieved another client.

Let us look at an example of this. If we identify a prospective candidate who has a strong interest in Marketing for example, it may be that upon further investigation, they are particularly good at either business, development, product development, channel management, corporate branding, new market entry, contact management, sales management, sales communications, image management, public relations, product branding, strategic alliance management, business partnering, emerging market entry, etc. All of these would be entirely different marketing programs as far as Appleton Greene is concerned and the more specific your program the better. Similarly, we can create similar lists of sub-programs for other departments, such as Customer Services, E-business, Finance, Technology, Human Resources, Operations, Management, Legal and Production. We also have corporate training programs that are multi-departmental.

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Unique Program Propositions (UPP) – Why so specific?

It is quite astonishing how many consultants and employees fall into the trap of trying to be all things to all people. The more we can do, the more interest we will generate, or so the theory goes. The reality with this approach, is that what we are generating more of, is competitors and we are making it impossible for clients and employers to establish differentiation. Clients and employers always prefer specialists, because it is easier for them to establish precisely why the consultant, or learning provider, is right for them. The same is true with products, including corporate training programs.

In reality it is quite easy for us to establish differentiation, simply because as individuals, we are all different and unique. We all think in different ways, we all achieve things in different ways and we all have different strengths and weaknesses. We also have different interests, experience, skills and things that motivate us. To explore this theme further, we could typically have 100 different business development consultants, who would probably all achieve business in entirely different ways. This is good, because by identifying what the differentiation is in each case and then packaging it in such a way that would enable clients to recognize it as a tangible product, in the form of a corporate training program, simply enables clients and employers to quickly identify individual corporate training programs that would satisfy their Key Corporate Objectives (KCO). If this is done properly, then clients and employers are more than capable of making such decisions for themselves, even without meeting the individual learning provider concerned. This is because they will know whether an individual corporate training program is right for them, simply by perusing through the relevant Corporate Program Guide. They can then complete program orders by completing the relevant application forms directly accessible from the Corporate Program Guides.

Programs can then be made more specific by focusing upon individual industry sectors, such as Manufacturing, Financial Services, or Telecommunications and by focusing upon a specific geographical location, such as New York, Geneva, or London. The perception from clients is that the program in question has been designed specifically with their industry sector in mind, or within their geographical location. It does not matter what the Unique Program Propositions are, it just matters that they are clearly identified. If we then put effort into developing a detailed Corporate Program Guide, which provides potential clients and employers with as much detailed information as possible, then what we are ultimately achieving here is a very easy business development process, which could even be described as a self-service business development process, every consultant’s dream!

Everyone has the ability to achieve this if they put their mind to it. Indeed the technology industry is now full of millionaires and billionaires who are testament to this and have achieved their fortunes simply by productizing what they know or what they can do and by packing it in such a way as customers will recognize it as a value proposition that will satisfy their Key Corporate Objective (KCO) or their Key Personal Objective (KPO). Therefore anyone who recognizes that they have been successful with something, either in an employment or consultancy capacity, should have the ability to productize this success in such a way as clients or employers would recognize their skill as a tangible product. If you can do this, then what you can personally achieve will be limited only by your imagination.

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Projected Income

The Numbers

Learning Providers earn up to USD$300k annually while training as a (CLP) and while developing their (UPP). Once qualified, a (CLP) can earn between USD$1m and USD$3m annually.

How annual income projections are calculated

As an Executive Consultant or Executive Manager, you will be paid by the hour. As such what you can potentially earn, will always be limited by the time that you personally have available. Alternatively, by productizing your expertise and knowledge in the form of a corporate training program, you will effectively be releasing your true earning potential as an entrepreneur. This is simply because clients and employers will measure your value by using key performance indicators that relate to your corporate training program, rather than your time.

Certified Learning Providers (CLP) usually manage a professional portfolio of approximately 10 clients while training and developing their program, each generating USD$2,500.00 per day for training workshops, incorporating collectively 10 days per month inclusive of all 10 clients. This would therefore constitute an annual gross profit contribution of USD$300,000.00 annually. After qualification, Learning Providers can decide for themselves how many clients they would ideally like to manage and this enables them to scale up their activities, depending upon their preferred work-life balance and personal income needs. The more entrepreneurial Learning Providers can then scale up their activities and income potential even further, either by employing their own consultants in order to assist with program implementation, or by outsourcing the implementation of monthly workshops either to AGC Accredited Associate, Executive, or Senior Consultants.

As such Certified Learning Providers (CLP) when qualified can then advertise their programs internationally through Appleton Greene, which means that any client, from anywhere in the world, can choose to purchase the Learning Provider’s corporate training program. We can use AGC Accredited Associate, Executive, or Senior Consultants on the ground to implement the monthly workshops locally, while the Learning Provider facilitates implementation of the programs remotely from their own home or office, by providing support and assistance to the Accredited Consultants. Learning providers can also elect whether to re-develop their corporate training program for new markets (industries and locations), or whether to develop a suite of related new corporate training programs for their portfolio. So, a Learning Provider can then elect either to service up to 50 clients worldwide, with one or more corporate training programs, returning an annual income of USD$1.5m, or up to100 clients with one or more corporate training programs, returning an annual income of USD$3m.

 

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(CLP) Retention

AGC currently services some 750+ Certified Learning Providers (CLP). On average, 90% of these Learning Providers will be earning in excess of USD$300k annually and approximately 75% will be earning in excess of USD$1m annually. Those Learning Providers who are not achieving the minimum projected income within 4 years, that is to say approximately 10%, would be replaced.

Appleton Greene is consistently trying to find new, innovative and cost-effective ways of promoting the Client Information Hubs (CIH) of individual Learning Providers. Once your Client Information Hub (CIH) has been approved and published, the objective then is to try to ensure that as many people get to see this as possible.

The AGC business model ensures that any charges levied for tuition fees or promotional services, merely cover the cost of providing these services for Learning Providers. For example, the Certified Learning Provider (CLP) tuition fee levied, merely covers the cost of training, development and support and the evaluation and assessment of Unique Program Propositions (UPP) and Client Information Hubs (CIH) and the publication and distribution of these (CIH)s to 500,000+ contacts within the AGC Global Client Network (GKN), over a sustainable period of time, via monthly news emails, throughout a Learning Provider’s association with AGC. This is undertaken in order to create awareness and to establish credibility for new Unique Program Propositions (UPP).

AGC then charges Learning Providers a 10% service fee on any and all program service orders that are processed directly via Learning Providers’ Client Information Hubs (CIH) and as such AGC starts earning money when its Learning Providers do. AGC usually manages 750 Learning Providers at any one time. Of these, approximately 90% will be consistently earning between USD300k & USD$3m as a Certified Learning Provider (CLP). AGC reviews the accounts of all Learning Providers who earn less than the minimum requirement during any one calendar year, with a view towards reviewing their plans to see if they have any intentions of increasing the size of their client portfolio and ultimately their commitment to AGC. If it becomes clear that some of these Learning Providers are unable or unwilling to do this, then we respectfully suggest that we rescind their Learning Provider status and replace them with new Learning Providers who will hopefully be more proactive and successful. AGC therefore tends to replace between 6%-10% of its Learning Providers annually.

 

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Tuition Fees & Charges

The Certified Learning Provider (CLP) program only costs USD$8,000.00 and Learning Providers can earn between USD$300,000.00 annually with one Unique Program Proposition (UPP) and USD$3m annually with 10 corporate training programs. This is achieved by developing and implementing corporate training programs which incorporate clear Unique Program Propositions (UPP) that are based upon a Learning Provider’s own skills, experience, interests and methodologies. Appleton Greene is therefore looking to identify individuals who have the knowledge, the vision, the ambition, the confidence, the integrity and the commitment required in order to succeed. Appleton Greene also charges a service fee of 10% on the value of any and all corporate training program service orders, which are achieved through Appleton Greene.

 

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Tuition fee payment terms

Positions are normally allocated on a quarterly basis during the months of January, April, July and October each year and are subject to ongoing availability. The tuition fee for the Certified Learning Provider (CLP) program is USD$8k, of which 50% i.e. USD$4k would be payable at the time of enrollment in order to reserve your position on the program. The remaining balance of your tuition fee i.e. USD$4k, would then be due for payment 30 days prior to your proposed start date. Positions can be booked up to 12 months in advance, subject of course to ongoing availability and this enables (CLP) students to plan around any other time or financial commitments that they may have. Appleton Greene is an equal opportunities learning and service provider and as such we are understandably bound to treat all candidates equally. We cannot therefore broker special financial or service terms and conditions with individual students regardless of the circumstances.

 

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Business introductions or referrals

There may also be a 10% introduction or referral fee payable to other learning providers or consultants, who may have been personally responsible for introducing a corporate program service order to you. You will also be eligible to earn a 10% introduction or referral fee yourself where you have personally introduced business to other learning providers and consultants. Learning Providers are also encouraged to engage the services of Accredited Associate Consultants (AAC), Accredited Executive Consultants (AEC) and Accredited Senior Consultants (ASC), where their specific service skills, industry sector knowledge, or geographical location experience is required. Accredited Consultants are engaged through the Bronze Client Service, the Silver Client Service, the Gold Client Service and the Platinum Client Service. Please Click Here for further details about these services. It is in the interests of Learning Providers to engage the services of as many Accredited Consultants as possible with their clients, because it enables them to provide their clients with a much more professional service experience and engaging the services of Accredited Consultants as guest speakers, support specialists and business specialists, only serves to impress upon clients the depth of services and resources available to them.

 

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This also helps to contribute more income. For example, take a look at the chart below:

Bronze Client Service

With a portfolio of 10 clients with 1 Unique Program Proposition (UPP) – engaging the services of say 5 Accredited Consultants per month with each client at $1k, would generate $50k monthly or $600k annually, 10% of which amounts to $60k annually for the Learning Provider.

Silver Client Service

With a portfolio of 10 clients with 1 Unique Program Proposition (UPP) – engaging the services of 5 Accredited Consultants per month with each client at $2k, would generate $100k monthly or $1.2m</bB annually, 10% of which amounts to $120k annually for the Learning Provider.

Gold Client Service

With a portfolio of 10 clients with 1 Unique Program Proposition (UPP) – engaging the services of 5 Accredited Consultants per month with each client at $3k, would generate $150k monthly or $1.8m annually, 10% of which amounts to $180k annually for the Learning Provider.

Platinum Client Service

With a portfolio of 10 clients with 1 Unique Program Proposition (UPP) – engaging the services of 5 Accredited Consultants per month with each client at $4k, would generate $200k monthly or $2.4m annually, 10% of which amounts to $240k annually for the Learning Provider.

Please review the section within this information entitled GROWTH POTENTIAL for further details.

 

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Return on investment

The Certified Learning Provider (CLP) program only costs USD$8k and Learning Providers can earn between USD$300k annually with 1 Unique Program Proposition (UPP) and USD$3m annually with 10 corporate training programs. As such the potential financial return on investment should really be somewhat obvious to you. However, there is also a significant self-development return on investment here with Certified Learning Providers (CLP), which might not be quite so obvious. If you take the time to read through all of the information that is contained within the (CLP) Candidate Information Guide, then the extent of the service and support that is made available by Appleton Greene to individual Learning Providers should also then be apparent. This therefore represents an extremely unique, exclusive, cost-effective and low risk opportunity for proposed Learning Providers. Appleton Greene is restricted to servicing a maximum of 50 new Learning Providers during any one calendar year, in accordance with our quality management program. Positions are therefore available by invitation only and individual candidates are only invited to apply on one occasion, because new applicants will then be afforded due priority in the future in accordance with our equal opportunity policy here at Appleton Greene.

 

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Candidate Eligibility

In order to be eligible to apply,