“If a product is good enough, then it should sell itself, or so the theory goes. This is certainly true of some products, although a good product still needs good marketing. There is however no disputing the fact that a good product is much easier to sell than a bad one. From a consumer’s perspective, Appleton Greene’s programs are easy to understand and appreciate and this makes the decision-making process an easy one.”

A quotation taken from a client reference within the Media & Marketing industry.