“I am convinced that whoever created the business model for Appleton Greene, must have been thinking of the Franchise industry, because their corporate training programs are ideal for franchisors and franchisees. A franchisor wants to sell their brand and a successful tried and tested business model, but they do not want in any way to be involved in the management of a franchisee’s business. Therefore the more that they can outsource the better, including training. The problem with this approach of course is that quality management becomes more difficult, because they have to adopt a decentralized approach which can result in a loss of focus. This is why franchisors love Appleton Greene’s corporate training programs because they can outsource the training and the management and support responsibility. I have developed 2 standard programs and a number of bespoke programs now for this industry and have employed my own internal consultants to implement them. This leaves me with time for developing new programs, which I love to do, because it feeds my passion for creativity.”

A quotation taken from a Learning Provider reference within the Franchise industry.

  • 7 Eleven
  • Ace Hardware Corporation
  • Anytime Fitness Inc
  • Baskin-Robbins
  • Burger King
  • Carrefour
  • Century 21
  • Choice Hotels
  • Cinnabon
  • Coldwell Banker Residential
  • Coverall Health-Based Cleaning System
  • CruiseOne
  • DIA-Spain
  • Domino’s Pizza
  • EmbroidMe
  • Europcar
  • GNC Live Well
  • Great Clips
  • Groupe Casino
  • Hertz
  • Hilton Worldwide
  • InterContinental Hotels Group
  • KFC
  • Kumon North America Inc
  • Marriott International
  • Midas
  • Naturhouse
  • Pizza Hut
  • RE-MAX
  • ServiceMaster Clean
  • Snap-on Tools
  • Taco Bell
  • The Coffee Bean & Tea Leaf
  • Tim Hortons
  • Wendy’s
  • Wyndham Hotel Group
  • Yogen Fruz
  • Ziebart

Franchising is the practice of selling the right to use a firm’s successful business model. Essentially, and in terms of distribution, the franchisor is a supplier who allows an operator, or a franchisee, to use the supplier’s trademark and distribute the supplier’s goods. In return, the operator pays the supplier a fee. Thirty three countries, including the United States, and Australia, have laws that explicitly regulate franchising, with the majority of all other countries having laws which have a direct or indirect impact on franchising. There are approximately 909,253 established franchised businesses, generating $880.9 billion of output and accounting for 8.1 percent of all private, non-farm jobs. This amounts to 11 million jobs, and 4.4 percent of all private sector output.


“As a franchise, it is important that our business processes are transferable. Corporate training is therefore an integral part of everything that we do here. Choosing what to do internally and what to outsource requires sensitive balancing, but it helps if you have a reliable international corporate training provider at hand to develop and implement standard and bespoke programs as and when required. Appleton Greene certainly qualifies.”

A quotation taken from a client reference within the Franchise industry.