Mr Robertson MBA BSc – Executive Consultant
Mr Robertson is an approved Executive Consultant at Appleton Greene and he has experience in management, information technology and human resources. He has achieved an Master of Business Administration and a Bachelor of Science in Computational Science. He has industry experience within the following sectors: Manufacturing; Education; Banking & Financial Services; Travel & Tourism and Government. He has had commercial experience within the following countries: United Kingdom; Portugal; Germany and South Africa and, or more specifically within the following cities: London; Lisbon; Frankfurt; Johannesburg and Durban. His personal achievements include: successfully merged ICT services of three tertiary Institutions into a single service, including development of a leading edge ICT strategy with a budget of over $10 Million; project leader of largest WiFi rollout in Africa: 1,000 access points over 6 campuses of the University of Pretoria; project leader of first WiFi Mesh installation of its type in the Southern Hemisphere; designed, wrote and implemented ERP payroll system for 1780 users and worked in successful turn-around environments. His service skills incorporate: consulting with top 5; project management; team building; stakeholder negotiations and strategic analyst.




Process innovation means the implementation of a new or significantly improved production or delivery method (including significant changes in techniques, equipment and/or software). Minor changes or improvements, an increase in production or service capabilities through the addition of manufacturing or logistical systems which are very similar to those already in use, ceasing to use a process, simple capital replacement or extension, changes resulting purely from changes in factor prices, customization, regular seasonal and other cyclical changes, trading of new or significantly improved products are not considered innovations.
In business and engineering, new product development (NPD) is the complete process of bringing a new product to market. A product is a set of benefits offered for exchange and can be tangible (that is, something physical you can touch) or intangible (like a service, experience, or belief). There are two parallel paths involved in the NPD process: one involves the idea generation, product design and detail engineering; the other involves market research and marketing analysis. Companies typically see new product development as the first stage in generating and commercializing new product within the overall strategic process of product life cycle management used to maintain or grow their market share.


Manufacturing is the production of merchandise for use or sale using labor and machines, tools, chemical and biological processing, or formulation. The term may refer to a range of human activity, from handicraft to high tech, but is most commonly applied to industrial production, in which raw materials are transformed into finished goods on a large scale. Such finished goods may be used for manufacturing other, more complex products, such as aircraft, household appliances or automobiles, or sold to wholesalers, who in turn sell them to retailers, who then sell them to end users – the “consumers”. Manufacturing takes turns under all types of economic systems. In a free market economy, manufacturing is usually directed toward the mass production of products for sale to consumers at a profit. In a collectivist economy, manufacturing is more frequently directed by the state to supply a centrally planned economy. In mixed market economies, manufacturing occurs under some degree of government regulation. Modern manufacturing includes all intermediate processes required for the production and integration of a product’s components. Some industries, such as semiconductor and steel manufacturers use the term fabrication instead.
