Ms. Hebdon IHK Dip. – Senior Consultant
Appleton Greene

Ms. Hebdon is an approved Senior Consultant at Appleton Greene and she has experience in management, legal and marketing. She has achieved an IHK Diploma in Industrial Business Management, Prince2 in Project Management and an ITS Coach ACSTH. She has industry experience within the following sectors: Consultancy; Banking & Financial Services; Accountancy; Technology and Legal. She has had commercial experience within the following countries: United Kingdom; United States of America, or more specifically within the following cities: London; Houston TX; New York NY; Boston MA and Chicago IL. Her personal achievements include: developed high-performing pitch teams; facilitated quality improvements of bid processes; pitch training & coaching for operational readiness; coached journey from follower to leader and strategic & operational pursuit leadership. Her service skills incorporate: impact coaching; pitch coaching & training; pitch team development; leadership development and bid coaching & strategy.

Mr Caldwell MBA BS – Senior Consultant
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Mr Caldwell is an approved Senior Consultant at Appleton Greene and he has experience in production, information technology and globalization. He has achieved a Master of Business Administration and a Bachelor of Science in Chemical Engineering. He has industry experience within the following sectors: FMCG; Agriculture; Food & Beverage; Consumer Goods and Biotechnology. He has had commercial experience within the following countries: United States of America and Japan, or more specifically within the following cities: Columbus OH; Cincinnati OH; Stamford CT; Osaka and Atlanta GA. His personal achievements include: architect of Pantene global success model creating $5B brand; drove highest ever revenue from innovation launches at ScottsMiracle-Gro as Global R&D lead; launched first product within 6 months of founding university spinout company 3Bar Biologics Inc.; created technology model which stopped a 20 year decline on Head & Shoulders and created a growth trajectory for brand and created product lines and program for ScottsMiracle-Gro to launch in China and Japan. His service skills incorporate: innovation; globalization; R&D; production and Technology Entrepreneurship.

Ms Anez MBA – Executive Consultant
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Ms Anez is an approved Executive Consultant at Appleton Greene and she has experience in marketing, management and human resources. She has achieved a Master of Business Administration in Business Management and a Degree in Industrial Engineering specializing in Management. She has industry experience within the following sectors: Oil & Gas; Consultancy; Logistics; Automotive and Transport. She has had commercial experience within the following countries: United States of America; Australia; Venezuela; Costa Rica and Dominican Republic, or more specifically within the following cities: Houston TX; Sydney; Caracas; San Jose and Santo Domingo. Her personal achievements include: managed the organization through difficult transition and change management from standard ISO 9002:1995 to ISO 9000:2000 in the four oil distribution plants, management team, CFO and CEO- PDVSA; business development for Upperlift and implementation of ISO 9001-2008; planning and control for overall Project CPF – Central Production Facilities offshore engineering–phase I – Conoco Phillips assigned at Alliance Engineering in Houston, Texas and achieved the Q-101 – Quality Certification for Diauto-Ford dealer design and conceptualization of a productivity based bonus to exceed goals established for contractual workers in the HR department of Pequiven. Her service skills incorporate: project management; project planning & control; change management; corporate training and business development.

Mr Vivek MBA BEng – Executive Consultant
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Mr Vivek is an approved Executive Consultant at Appleton Greene and he has experience in management, information technology and finance. He has achieved an Master of Business Administration and a Bachelor of Engineering in Computer Science and Engineering. He has industry experience within the following sectors: Logistics; Healthcare; Technology; Telecommunications and Banking & Financial Services. He has had commercial experience within the following countries: India; United States of America; United Kingdom; Switzerland and China or more specifically within the following cities: Bangalore; New York NY; London; Geneva and Beijing. His personal achievements include: Prince2 practitioner certified; ITIL V3 intermediate certified and completed project management training from PMI. His service skills incorporate: project management; program management; information technology; library infrastructure technology services and information communication technology.

Mr Le Roux Dip – Associate Consultant
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Mr Le Roux is an approved Associate Consultant at Appleton Greene and he specializes in marketing and management. He has achieved a National Diploma in Technology. He has industry experience within the following sectors: manufacturing; agriculture; media & marketing; chemicals and defense. He has commercial location experience in the following countries: South Africa, or more specifically in the following provinces: Mozambique; Botswana; Zimbabwe and Malawi. He has successfully achieved; SA Department of Economic Development & Tourism – won the KZN sector for co-operatives from Productivity SA; Makari Foods – part of the team that won the Ithala entrepreneur of the year award; AECI – inventor and co-inventor of 4 national patents, 4 pending patents and 1 international patent related to explosives and blasting systems; successfully created private label brands for Fruit & Veg City and successfully created private label brands for Boxer super stores. His service skills incorporate: brand management and building; business development; FMCG private label development; Agro processing factory development and Agro supply chain development and management

Mr Damia MBA BEng – Senior Consultant
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Mr Damia is an approved Senior Consultant at Appleton Greene and he has experience in management, information technology and human resources. He has achieved a Master of Business Administration, an Engineering Degree and Post Graduate in Information Technology. He has industry experience within the following sectors: Logistics; Insurance; Real Estate; Manufacturing and Education. He has had commercial experience within the following countries: Spain; Switzerland; United States of America; and France, or more specifically within the following cities: Barcelona; Zurich; Dallas TX; Winterthur and Lille. His personal achievements include: successful processes and IT renewal at Pepsico, Fira de Barcelona and Winterthur; balance improvement and turnaround at University of Barcelona and PMO and results achievement at Panrico. His service skills incorporate: project management; business development; strategic planning; IT systems planning and change management.

Mr Silvestri BA – Executive Consultant
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Mr Silvestri is an approved Executive Consultant at Appleton Greene and he has experience in legal, management and finance. He has achieved a Degree in Law & Economy. He has industry experience within the following sectors: Banking & Financial Services; Travel & Tourism; Media & Marketing; Manufacturing and Internet. He has had commercial experience within the following countries: Italy and United Kingdom, or more specifically within the following cities: Rome and London. His personal achievements include: improved P&L returns of 5 to 10M$ per year, or 3% to 6% of the cost base through business transformation initiatives in AMEX; spearheaded full end-to-end design of Amex Italy governance and risk management framework, in a complex setting, including a formal system of apportionment of responsibilities, a full ICAAP process, and the implementation of Basel Pillar 3; played a key role in a team that successfully negotiated the renewal of the key co-brand deal of Amex in the market with forecasted sales of €12BN over 5 years and developed simulation tool that computed financial returns for diverse drivers during the negotiation sessions; designed and personally lead the implementation of the entire finance system of the newly established Diners Club Europe group, from systems/ERP – SAP , to processes and procedures, to organization and hiring of the various teams across the six countries of the group, meanwhile establishing a revolving securitization facility of €500M as the main source of funding for the acquisition and the ongoing operations of Diners Club Europe and developing and presenting the strategic and business plans of Stream PayTV, now SKY Italia to shareholders and potential investors. His service skills incorporate: designing and implementing overall finance systems across multiple markets – processes, procedures and systems, incl. ERP ; business planning and Budget – SWOT, strategy, financials, link between medium term and short term ; leading company turnarounds; designing enterprise risk and governance framework and defining and implementing scorecards in complex organizations.

Mr Pelle MBA BS – Executive Consultant
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Mr Pelle is an approved Executive Consultant at Appleton Greene and he has experience in management, marketing and human resources. He has achieved a Master in Business Administration and a Degree in Electronic Engineering. He has industry experience within the following sectors: Logistics; Manufacturing; Chemicals; Transport and Consultancy. He has had commercial experience within the following countries: Italy; France; Germany; United Kingdom and Belgium, or more specifically within the following cities: Rome; Milan; Paris; London and Barcelona. His service skills incorporate: strategy and business planning; project management; human resources; sales & marketing and auditing.

Mr Salerno MBA BBA – Senior Consultant
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Mr Salerno is an approved Senior Consultant at Appleton Greene and he has experience in marketing, management and human resources. He has achieved a Masters of Business Administration in Management and a Bachelor of Business Administration in Management and Organization. He has industry experience within the following sectors: Telecommunications; Technology; Electronics, Internet and Digital. He has had commercial experience within the following countries: United States of America; Japan and Jamaica, or more specifically within the following cities: Miami FL; New York NY; Los Angeles CA; Tokyo and Kingston. His personal achievements include: established the first extranet at BellSouth Business Systems; was the leading marketing manager at Sony’s Consumer Video Group and was chosen to present to company founder Akio Morita; developed and implemented all global sales, channel and marketing programs at Supra Telecom and ANEW Broadband; closed the largest sale in company history to the Yankees Baseball organization while at Sony’s Sports Systems Group and chosen 1 out of 18 candidates for ESI International’s Business Skills Facilitator program.. His service skills incorporate: marketing, training, project management, consulting and executive coaching.

Mr Zaheer MBA BCom – Executive Consultant
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Mr Zaheer is an approved Executive Consultant at Appleton Greene and he has experience in management, marketing and customer service. He has achieved an Master of Business Administration in Marketing & Finance and a Bachelors in Commerce. He has industry experience within the following sectors: Telecommunications; Technology; Manufacturing; Digital and Utilities. He has had commercial experience within the following countries: Pakistan and United Arab Emirates, or more specifically within the following cities: Lahore and Dubai. His service skills incorporate: customer service management; call center management; department operations; processes development and operations procedure.

Mr Holmquist MBA BSc – Executive Consultant
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Mr Holmquist is an approved Executive Consultant at Appleton Greene and he has experience in e-business, information technology and management. He has achieved an Master of Business Administration, a Bachelor of Science in Accountancy and a Bachelor of Science in Organizational Behavior. He has industry experience within the following sectors: Consultancy; Internet; Technology; Consumer Goods and Retail. He has had commercial experience within the following countries: United States of America and France, or more specifically within the following cities: Chicago IL; New York NY; San Francisco CA; Orlando FL and Paris. His service skills incorporate: strategic planning; process reengineering; project leadership; business analysis and change management.

Mr Birch PhD MS BS – Senior Consultant
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Mr Birch is an approved Senior Consultant at Appleton Greene and he has experience in marketing, management and finance. He has achieved a PhD Business in Organization and Management, a Master of Science in Technology Management and a Bachelor of Science in Technology Management. He has industry experience within the following sectors: Banking & Financial Services; Healthcare; Manufacturing; Aviation and Technology. He has had commercial experience within the following countries: United States of America, or more specifically within the following cities: Atlanta GA; Dallas TX; Los Angeles CA; Chicago IL and Detroit IL. His personal achievements include: pioneered the operational and financial analysis for the managed services and communications, media & entertainment business units; conducted research and analysis of historical operational performance, critical performance indices and future work; conducted customer utilization research, product reliability research, and competitive analyses; led the strategic planning team of senior managers that conducted the research, planning, and forecasting of maintenance operations along with creating the model for new business and add-on sales for existing clients; conducted research and analysis of historical operational performance, critical performance indices, and clients’ feedback; conducted time studies of employees’ utilization and efficiency based on skill sets and experience levels; worked with senior leaders to identify critical transformational activities; conducted transformational training, identified critical subject matter experts and change agents and launched all transformational activities. His service skills incorporate: strategic corporate planning; mergers & acquisitions; business intelligence & analytics; disaster recovery & infrastructure stabilization and process planning & development.

Real Estate – Madrid, Spain

Mr Mamun MBA BBA – Executive Consultant
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Mr Mamun is an approved Executive Consultant at Appleton Greene and he has experience in marketing, management and human resources. He has achieved an Master of Business Administration in Marketing and a Bachelor of Business Administration in Management. He has industry experience within the following sectors: FMCG; Manufacturing; Telecommunications; Consumer Goods and Consultancy. He has had commercial experience within the following countries: Bangladesh and India, or more specifically within the following cities: Dhaka; Chittagong; Khulna; Faridpur and Cox’s Bazar. His personal achievements include: Top Gun training program for Grameenphone; Distribution Roll Out Project in Grameenphone; Distribution Restructure Project in Excel Telecom; Corporate Distributor Concept in Transcom Mobile and Super Distributor concept in Reckitt Benckiser. His service skills incorporate: sales management; distribution management; trade marketing and sales operation; training and people development and key account management.

Industrial Relations

Appleton Greene
Industrial relations is a multidisciplinary field that studies the employment relationship. Industrial relations is increasingly being called employment relations or employee relations because of the importance of non-industrial employment relationships; this move is sometimes seen as further broadening of the human resource management trend. Indeed, some authors now define human resource management as synonymous with employee relations. Other authors see employee relations as dealing only with non-unionized workers, whereas labor relations is seen as dealing with unionized workers. Industrial relations studies examine various employment situations, not just ones with a unionized workforce. However, to a large degree, most scholars regard trade unionism, collective bargaining and labor-management relations, and the national labor policy and labor law within which they are embedded, as the core subjects of the field.

Mr Aleixo PhD MBA MS – Senior Consultant
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Mr Aleixo is an approved Senior Consultant at Appleton Greene and he has experience in marketing, management and e-business. He has achieved a PhD in Design, a Master of Business Administration in Marketing Management, a Master in Marketing, a Post-Graduation in Design Management and a Post-Graduation in Industrial Design. He has industry experience within the following sectors: Internet; Entertainment; Logistics; Media & Marketing and Advertising. He has had commercial experience within the following countries: Portugal; Angola; Brazil; Cape Verde and China, or more specifically within the following cities: Lisbon; Luanda; Rio de Janeiro; Praia and Macao. His personal achievements include: permanent consultant and formator at CPD, the Portuguese Design Center; created and managed the New Business Management Board of the Optimedia International Network; being the Portuguese representative of the Interpartners Worldwide Group, who have ad agencies in 40 cities of 25 countries for 9 years; worked with several big international clients of Duil International, from 10 different countries and training period in Industrial Marketing and Design for the Scandinavian countries in 1987. His service skills incorporate: general management; country management; marketing management; sales management and payments systems.