Mr Heurtevent BEng – Executive Consultant
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Mr Heurtevent is an approved Executive Consultant at Appleton Greene and he has experience in marketing, management and information technology. He has achieved a Degree in Engineering. He has industry experience within the following sectors: Retail; Consumer Goods; FMCG; Agriculture and Technology. He has had commercial experience within the following countries: France; United Kingdom; Spain and United States of America, or more specifically within the following cities: Paris; London; Madrid; Seattle WA and Lille. His personal achievements include: launching a European business at Trace One; restructuring a mid-size company at Cylande; reshaping a marketing organization at Microsoft; launching a new business at IBM and managing large accounts at IBM. His service skills incorporate: store IT processing; IT management; IT consultancy; marketing and management.

Ms Jones ME BA – Executive Consultant
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Ms Jones is an approved Executive Consultant at Appleton Greene and she has experience in finance, human resources and production. She has achieved a Master’s Degree for Educational Technology Leadership, a Bachelor’s Degree of Arts in Organizational Management and a Real Estate Degree. She has industry experience within the following sectors: Manufacturing; Oil & Gas; Consumer Goods; Restaurants and Food & Beverages. She has had commercial experience within the following countries: United States of America; Canada; Dubai; Germany and Mexico, or more specifically within the following cities: Houston TX; Towanda PA; New York NY; Monroe LA and Miami FL. Her service skills incorporate: project management control specialist; accounting manager; human resource manager; safety manager and inventory manager.

Ms Anez MBA – Executive Consultant
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Ms Anez is an approved Executive Consultant at Appleton Greene and she has experience in marketing, management and human resources. She has achieved a Master of Business Administration in Business Management and a Degree in Industrial Engineering specializing in Management. She has industry experience within the following sectors: Oil & Gas; Consultancy; Logistics; Automotive and Transport. She has had commercial experience within the following countries: United States of America; Australia; Venezuela; Costa Rica and Dominican Republic, or more specifically within the following cities: Houston TX; Sydney; Caracas; San Jose and Santo Domingo. Her personal achievements include: managed the organization through difficult transition and change management from standard ISO 9002:1995 to ISO 9000:2000 in the four oil distribution plants, management team, CFO and CEO- PDVSA; business development for Upperlift and implementation of ISO 9001-2008; planning and control for overall Project CPF – Central Production Facilities offshore engineering–phase I – Conoco Phillips assigned at Alliance Engineering in Houston, Texas and achieved the Q-101 – Quality Certification for Diauto-Ford dealer design and conceptualization of a productivity based bonus to exceed goals established for contractual workers in the HR department of Pequiven. Her service skills incorporate: project management; project planning & control; change management; corporate training and business development.

Internet Marketing

Appleton Greene
Online advertising, also called Internet advertising, uses the Internet to deliver promotional marketing messages to consumers. It includes email marketing, search engine marketing, social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher’s content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server who technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser. Online advertising is a large business and is growing rapidly.

Mr Le Roux Dip – Associate Consultant
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Mr Le Roux is an approved Associate Consultant at Appleton Greene and he specializes in marketing and management. He has achieved a National Diploma in Technology. He has industry experience within the following sectors: manufacturing; agriculture; media & marketing; chemicals and defense. He has commercial location experience in the following countries: South Africa, or more specifically in the following provinces: Mozambique; Botswana; Zimbabwe and Malawi. He has successfully achieved; SA Department of Economic Development & Tourism – won the KZN sector for co-operatives from Productivity SA; Makari Foods – part of the team that won the Ithala entrepreneur of the year award; AECI – inventor and co-inventor of 4 national patents, 4 pending patents and 1 international patent related to explosives and blasting systems; successfully created private label brands for Fruit & Veg City and successfully created private label brands for Boxer super stores. His service skills incorporate: brand management and building; business development; FMCG private label development; Agro processing factory development and Agro supply chain development and management

Mr George BSc ACCA – Associate Consultant
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Mr George is an approved Associate Consultant at Appleton Greene and he has experience in management, finance and technology. He has achieved a Bachelor of Science and an ACCA. He has industry experience within the following sectors: FMCG; Franchise; Banking and Financial Services; Insurance and Consultancy. He has had commercial experience within the following countries: Kenya and United Arab Emirates, or more specifically within the following cities: Nairobi and Dubai. His personal achievements include: assisted in the switch into international financial reporting standards; spearheaded the testing and implementation of domestic foreign currency clearing system and assisted in the implementation of internet banking for NIC Bank Ltd and have overseen computer system changes in the Bank, from Microbanker to Equinox, Nigerian and upgrade of central clearing software, Forexpro and Chequepoint. His service skills incorporate: preparation of accounts; systems administration; risk analysis; project management and new systems implementation.

Mr Holmquist MBA BSc – Executive Consultant
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Mr Holmquist is an approved Executive Consultant at Appleton Greene and he has experience in e-business, information technology and management. He has achieved an Master of Business Administration, a Bachelor of Science in Accountancy and a Bachelor of Science in Organizational Behavior. He has industry experience within the following sectors: Consultancy; Internet; Technology; Consumer Goods and Retail. He has had commercial experience within the following countries: United States of America and France, or more specifically within the following cities: Chicago IL; New York NY; San Francisco CA; Orlando FL and Paris. His service skills incorporate: strategic planning; process reengineering; project leadership; business analysis and change management.

Mr Birch PhD MS BS – Senior Consultant
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Mr Birch is an approved Senior Consultant at Appleton Greene and he has experience in marketing, management and finance. He has achieved a PhD Business in Organization and Management, a Master of Science in Technology Management and a Bachelor of Science in Technology Management. He has industry experience within the following sectors: Banking & Financial Services; Healthcare; Manufacturing; Aviation and Technology. He has had commercial experience within the following countries: United States of America, or more specifically within the following cities: Atlanta GA; Dallas TX; Los Angeles CA; Chicago IL and Detroit IL. His personal achievements include: pioneered the operational and financial analysis for the managed services and communications, media & entertainment business units; conducted research and analysis of historical operational performance, critical performance indices and future work; conducted customer utilization research, product reliability research, and competitive analyses; led the strategic planning team of senior managers that conducted the research, planning, and forecasting of maintenance operations along with creating the model for new business and add-on sales for existing clients; conducted research and analysis of historical operational performance, critical performance indices, and clients’ feedback; conducted time studies of employees’ utilization and efficiency based on skill sets and experience levels; worked with senior leaders to identify critical transformational activities; conducted transformational training, identified critical subject matter experts and change agents and launched all transformational activities. His service skills incorporate: strategic corporate planning; mergers & acquisitions; business intelligence & analytics; disaster recovery & infrastructure stabilization and process planning & development.

Education – Cape Town, South Africa

Mr Caldwell MBA BS – Senior Consultant
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Mr Caldwell is an approved Senior Consultant at Appleton Greene and he has experience in production, information technology and globalization. He has achieved a Master of Business Administration and a Bachelor of Science in Chemical Engineering. He has industry experience within the following sectors: FMCG; Agriculture; Food & Beverage; Consumer Goods and Biotechnology. He has had commercial experience within the following countries: United States of America and Japan, or more specifically within the following cities: Columbus OH; Cincinnati OH; Stamford CT; Osaka and Atlanta GA. His personal achievements include: architect of Pantene global success model creating $5B brand; drove highest ever revenue from innovation launches at ScottsMiracle-Gro as Global R&D lead; launched first product within 6 months of founding university spinout company 3Bar Biologics Inc.; created technology model which stopped a 20 year decline on Head & Shoulders and created a growth trajectory for brand and created product lines and program for ScottsMiracle-Gro to launch in China and Japan. His service skills incorporate: innovation; globalization; R&D; production and Technology Entrepreneurship.

Mr Bailey BSIT – Executive Consultant