Strategic Business Growth – Workshop 2 (Informed Decision-Making)

The Appleton Greene Corporate Training Program (CTP) for Strategic Business Growth is provided by Ms Viswanath Certified Learning Provider (CLP). Program Specifications: Monthly cost USD$2,500.00; Monthly Workshops 6 hours; Monthly Support 4 hours; Program Duration 48 months; Program orders subject to ongoing availability.

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Learning Provider Profile


Ms. Viswanath is a Certified Learning Provider (CLP) at Appleton Greene and has over 20 years of industry experience helping Silicon Valley companies scale and grow. Her initial education was a BS in Nutritional Biochemistry from UC Berkeley and an MPH from UNC Chapel Hill. After some initial work in the medical field, she pivoted to technology where she has been aggressively helping companies with their go-to-market strategy, business development, product management, fundraising, and growth.

In 2020, she started her own consulting company, Viswanath Consulting, LLC which advises early and mid-stage companies on strategic growth, becoming profitable, and succeeding in the marketplace. She also advises and has helped over a dozen technology companies in the Plug & Play accelerator in Silicon Valley design their strategic growth plan and launch and scale successful products.

Though her work has primarily been in cities in the United States, such as San Francisco, Los Angeles, Seattle, New York, and Miami, she has also worked with companies in Europe and Asia during her tenure.

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MOST Analysis

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Mission Statement

Objective: Introduce the fundamental concepts of strategic growth and process improvement/ Process: Understand the symbiotic relationship between strategic growth and process improvement. Explore case studies showcasing the impact of aligning growth strategies with optimized processes. Intended Result: Participants will comprehend the foundational principles of integrating strategic growth with process improvement.

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Objectives

01. Introduction to Strategic Analysis: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
02. SWOT Analysis: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
03. PESTLE Analysis: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
04. Porter’s Five Forces Analysis: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
05. Value Chain Analysis: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
06. Case Study – Applying Analytical Tools: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
07. Case Study – Informed Decision-Making: departmental SWOT analysis; strategy research & development. 1 Month
08. Decision-Making Frameworks: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
09. Risk Assessment and Mitigation: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
10. Strategic Planning: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
11. Data-Driven Decision-Making: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month
12. Module Recap and Practical Application: departmental SWOT analysis; strategy research & development. Time Allocated: 1 Month

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Strategies

01. Introduction to Strategic Analysis: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
02. SWOT Analysis: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
03. PESTLE Analysis: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
04. Porter’s Five Forces Analysis: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
05. Value Chain Analysis: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
06. Case Study – Applying Analytical Tools: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
07. Case Study – Informed Decision-Making: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
08. Decision-Making Frameworks: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
09. Risk Assessment and Mitigation: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
10. Strategic Planning: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
11. Data-Driven Decision-Making: Each individual department head to undertake departmental SWOT analysis; strategy research & development.
12. Module Recap and Practical Application: Each individual department head to undertake departmental SWOT analysis; strategy research & development.

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Tasks

01. Create a task on your calendar, to be completed within the next month, to analyse Introduction to Strategic Analysis.
02. Create a task on your calendar, to be completed within the next month, to analyse SWOT Analysis.
03. Create a task on your calendar, to be completed within the next month, to analyse PESTLE Analysis.
04. Create a task on your calendar, to be completed within the next month, to analyse Porter’s Five Forces Analysis.
05. Create a task on your calendar, to be completed within the next month, to analyze Value Chain Analysis.
06. Create a task on your calendar, to be completed within the next month, to analyse Case Study – Applying Analytical Tools.
07. Create a task on your calendar, to be completed within the next month, to analyse Case Study – Informed Decision-Making.
08. Create a task on your calendar, to be completed within the next month, to analyse Decision-Making Frameworks.
09. Create a task on your calendar, to be completed within the next month, to analyze Risk Assessment and Mitigation.
10. Create a task on your calendar, to be completed within the next month, to analyse Strategic Planning.
11. Create a task on your calendar, to be completed within the next month, to analyse Data-Driven Decision-Making.
12. Create a task on your calendar, to be completed within the next month, to analyse Module Recap and Practical Application.

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Introduction

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Strategic Business Growth

Strategic business growth is a systematic and intentional process that organizations undertake to increase their market share, revenue, and overall value. It involves making decisions and implementing actions that position a business for long-term success and sustainability. Successful business growth requires a comprehensive understanding of the internal and external factors that can impact an organization’s performance.

Here are some key concepts and important factors to consider in strategic business growth:

1. Market Analysis:

• Understand your target market, customer needs, and preferences.

• Analyze market trends, competition, and potential opportunities for expansion.

2. SWOT Analysis:

• Conduct a thorough analysis of your organization’s Strengths, Weaknesses, Opportunities, and Threats.

• Leverage strengths and opportunities while addressing weaknesses and mitigating threats.

3. Clear Objectives:

• Define clear and measurable growth objectives. This could include increasing market share, expanding into new markets, launching new products, or diversifying services.

4. Innovation:

• Embrace innovation in products, services, or processes to stay competitive and meet evolving customer demands.

5. Financial Planning:

• Develop a solid financial plan that includes budgeting, forecasting, and resource allocation.

• Consider various financing options for expansion, such as loans, equity financing, or partnerships.

6. Talent Management:

• Ensure that your organization has the right talent to support growth initiatives.

• Develop training programs and succession plans to nurture internal talent.

7. Technology Integration:

• Adopt relevant technologies to enhance efficiency, streamline processes, and stay ahead in the competitive landscape.

8. Risk Management:

• Identify and assess potential risks associated with growth initiatives.

• Develop strategies to mitigate risks and ensure business continuity.

9. Customer Focus:

• Maintain a customer-centric approach by delivering value and building strong relationships.

• Seek customer feedback to continually improve products and services.

10. Strategic Partnerships:

• Explore strategic alliances, collaborations, and partnerships that can contribute to growth.

• Leverage the strengths of complementary businesses to achieve mutual benefits.

11. Regulatory Compliance:

• Stay informed about industry regulations and compliance requirements.

• Ensure that your growth strategies align with legal and ethical standards.

12. Monitoring and Evaluation:

• Establish key performance indicators (KPIs) to measure the success of growth initiatives.

• Regularly review and adapt strategies based on performance data.

13. Cultural Alignment:

• Ensure that the company culture supports and aligns with growth objectives.

• Foster a positive and innovative work environment.

14. Sustainability:

• Consider the long-term impact of growth on the environment and society.

• Implement sustainable practices to contribute to social responsibility.

By carefully considering these factors and incorporating them into your strategic planning, you can create a roadmap for sustainable and successful business growth. Remember that adaptability and continuous reassessment are crucial in navigating the dynamic business environment.

Importance of Strategic Growth

Strategic business growth is important for several reasons, and its achievement can lead to a variety of benefits for organizations. Here are some key reasons why strategic business growth is crucial and what it can achiev